The listing that closes the local search.
The map pack is where inspection calls start.
Three levers for the listing
Categories
The primary category decides which searches you can show up for at all. Pick the wrong one and the map pack never sees you.
For exampleSecurity system installer as primary for an alarm company, not security system supplier, which reads like a store.
Proof
Service areas, services, and photos tell Google and the buyer where you work and what you actually install.
For examplePhotos of real panels, risers, and camera installs from your jobs, not stock images of a smoke detector.
Reviews
Review count and recency move the map pack and close the call. A quiet profile loses to a busy one.
For exampleReviews that mention the work, like an annual sprinkler inspection, feeding the same searches you want to rank for.
The listing, on a calendar
- Day 0
Profile audit
Categories, services, service areas, photos, and reviews scored against the top map results.
- Day 7
Categories fixed
Primary and secondary categories set to the work you want, not just the work you happen to do.
- Day 14
Services and areas
Every service listed in trade terms and every county you cover added.
- Day 30
Photo cadence
Real jobsite photos posting regularly, with your trucks and techs in frame.
- Day 60
Review engine
A review ask built into job close-out, with every review answered.
- Day 90
Map pack report
Rank by search and by town, plus calls and direction requests from the listing.
Before you ask about your listing
We don’t have a storefront. Can we still show up in the map pack?
Why do we rank in one town and vanish in the next?
Can you fix a suspended or duplicate listing?
Who owns the profile?
Send us the site. We’ll send back what’s wrong with it.
One document, no call required, inside two business days. Nothing to sit through first.